![]() Hastings wanted to create something that would encourage repeat business. Together they were able to help Randolph pitch ideas for new companies that would sell through the internet instead of in stores. Christina Kish helped manage projects for them while Te Smith handled press releases and public relations. Randolph had experience starting a new company with two other employees who moved with him from New York City, so he wanted to keep his team together. Hastings was studying education in college and wanted to change the world. Randolph knew the future of Netflix involved internet sales, but he didn’t know how to go about it. ![]() They had no money and would soon be out of jobs, but with some investment capital from their former employer, they could pursue this new idea. Most of his ideas were bad, but he did have one good idea: that they should start a company together. Marc Randolph recalls the ideas he pitched to Reed Hastings as they drove to work. ![]() 1-Page Summary of That Will Never Work Getting to a good idea takes hard work and systematic vetting. ![]()
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